posted on: 10 Oct 2017
The business of delivering restaurant meals to the home is undergoing a rapid change as new online platforms race to capture markets and customers across the America, Asia, Europe, and the Middle East.
The ever-increasing population, crowded metro cities and longer travel times have become the drivers for the convenient, ready-to eat and cheaper options of having food and groceries delivered at the doorstep.
The dramatic growth in the online food delivery is a direct outcome of two sources of consumer demand. This first is counted as a substitution for dining in a restaurant. The same delectable food the consumers were enjoying in a laidback restro can now be served at comfy home with these new delivery options. The second source of demand is as a substitution for special meals prepared with extra ingredients to bring the same taste a food fanatic person always craves for when in a fine-dine restaurant.
Now the customer does not have to drive to nearby restaurants or call a customer service executive to place an order. Just a few taps in the app and the food delivers on the doorstep.
COMPELLING REASONS TO CONSIDER ONLINE FOOD ORDERING APP FOR YOUR RESTAURANT
1. EASE AND CONVENIENCE
Suddenly the life has become easier with the smartphones. The best part is the apps that come as a solution for every problem that we face in day to day life. When people get stuck in traffic, come late from office, faces the absence of maid or plans to throw an unplanned party – online food ordering apps comes as their rescue. With a few taps, they can search the nearby restaurants, select the menu, order the food and pay online. And the food will be delivered to their doorsteps.
2. ZERO HASSLES AND NO MISUNDERSTANDINGS
Ordering using the conventional ways like phone can often result in misunderstandings may be due to external disturbances (noise, accent, chaos etc.) at either end. A single mistake while taking the order can create a whole mess in delivering the right order, billing etc. With Online food ordering all these chaos can be resolved since all preferences are specified directly by the customer, which leads to a hassle-free delivery leaving no room for confusions and misunderstandings.
3. ONLINE FOOD ORDERING IS OPENED 24/7
A restaurant might not be opened 24/7 but online there is no reason why you shouldn’t be available for every customer, thus make and stack money even while you sleep. Give your clients a cushioned flexibility to place the orders whenever convenient for them, even outside your business hours. Simply, they will schedule a preferred pickup or delivery time within your working time. When you open, you already have a to-do list to review and put action ON.
4. AN ONLINE MENU IS SIMPLER TO MANAGE
The real tussle starts when you’ve already got a heap of printed menu and over a course of time, you need to trim down the dishes you no more provide or even when you have to surge the pricing in case of FMCG price soars, strikes or any other unprecedented reasons.
The Online Menu brings a long sigh of relief as it is very much cheaper, easier, good looking and flexible enough for any changes as often you need hence leaving no room for printed dependencies. It allows you to easily test different placements of your dishes in the menu, setup daily offerings or handle items with limited availability.
5. REAL TIME LOCATION TRACKING
This feature allows users to track the order delivery process right from placing an order to finding status of order. So, it is an imperative feature that needs to be ensured if your app provides the option to track the whole status such as when the order is placed, went to kitchen, got prepared, dispatched, and the estimated delivery time left. These keeps the users engaged and gain the trust and credibility.
6. SOCIAL MEDIA FRIENDLY
Restaurants can open new avenues for revenue generation by adding the functionality of social media sharing. Social media provides the opportunity to interact easily and makes sharing effortless. This way the food delivery startups can increase the popularity and online recognition.
Interested In Launching Your On-Demand Food Delivery App?
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